Marketing Bits of Knowledge

For most medical practices, a competitive analysis is sometimes placed on the back burner. It’s often a nice-to-have idea, but with all...

Physicians are trained to provide high quality patient care and excel at this every day. However, most physicians also need to oversee...

It should come as no surprise that today’s patients are demanding convenient and flexible online self-service options. Having an...

As we continue to adjust to our new normal, do you find yourself facing the challenge of attracting new patients and rescheduling lost...

More than ever, healthcare marketing strategists find themselves on the hot seat challenged to prove value, embrace new pathways to...

You can’t put the genie back in the bottle. If there is one main takeaway from 2021 for marketers – it’s that. The pandemic has upended...